Archived Article By Tom Fitzmorris
Originally published April , 2008
What Do You Do With This Stuff?
The Future Of Food: Wild Veggie
I received a press release this morning:
Wild Veggie, the new all-natural
vegetable product that tastes fresh picked, will mark its Midwest US
debut at the National Restaurant Association trade show in Chicago, May
17-20, 2008.
"We have been looking forward to introducing Wild Veggie to the restaurant market as it is an outstanding menu item," explained Chris Walrad, National Sales and Marketing Manager. "Wild Veggie has already generated a lot of interest and excitement in the food industry, but the National Restaurant show offers us the chance to unveil it as an appealing alternative to the traditional entrée accompaniment."
Wild Veggie has been enthusiastically received and is well on its way to becoming one of this year's best new food finds. It has earned the attention of the food industry for its fresh-picked flavor, nutritious appeal and innovative serving options. Starting with fresh, raw vegetables, Wild Veggie is all-natural and minimally processed to ensure rich vegetable taste and nutrition. Fast and convenient to prepare as a unique alternative to processed vegetables, Wild Veggie can be served hot or cold as a soup or drink and is the perfect vegetable base in recipes. Varieties include broccoli, red bell pepper, cauliflower and edamame (soybean).
Wild Veggie is produced and distributed by two world-renowned food industry giants. Graceland Fruit (US), the world's largest distributor of infused dried fruits and vegetables, entered into a joint venture with Otsuka Foods (Japan) to distribute this unique vegetable product in the United States. The two companies are committed to offering an unparalleled quality assurance program that, applying Graceland's highest standards, tracks raw materials through the manufacturing processes and distribution channels.
"We have been looking forward to introducing Wild Veggie to the restaurant market as it is an outstanding menu item," explained Chris Walrad, National Sales and Marketing Manager. "Wild Veggie has already generated a lot of interest and excitement in the food industry, but the National Restaurant show offers us the chance to unveil it as an appealing alternative to the traditional entrée accompaniment."
Wild Veggie has been enthusiastically received and is well on its way to becoming one of this year's best new food finds. It has earned the attention of the food industry for its fresh-picked flavor, nutritious appeal and innovative serving options. Starting with fresh, raw vegetables, Wild Veggie is all-natural and minimally processed to ensure rich vegetable taste and nutrition. Fast and convenient to prepare as a unique alternative to processed vegetables, Wild Veggie can be served hot or cold as a soup or drink and is the perfect vegetable base in recipes. Varieties include broccoli, red bell pepper, cauliflower and edamame (soybean).
Wild Veggie is produced and distributed by two world-renowned food industry giants. Graceland Fruit (US), the world's largest distributor of infused dried fruits and vegetables, entered into a joint venture with Otsuka Foods (Japan) to distribute this unique vegetable product in the United States. The two companies are committed to offering an unparalleled quality assurance program that, applying Graceland's highest standards, tracks raw materials through the manufacturing processes and distribution channels.
Really? Wow. Just one question: What is it, exactly?
Nothing better than food from industry giants, I always say. Especially those putting raw materials through the manufacturing processes and distribution channels.
© 2008 Tom Fitzmorris. All rights reserved. news@nomenu.com